The Rosario Central 2024 shirt designed by Umbro features the classic stripes of the home shirt, but with the peculiarity that the yellow ones simulate artistic brushstrokes. The crest bears a golden star for winning the 2023 league cup. At the top of the back, below the yellow collar and the white Umbro logo, it carries the inscription "Rosario Ciudad Canalla" (Rosario City Canalla).
The shirt is available for purchase at the official online store of Rosario Central and at the Umbro Argentina store. At the moment, neither of them offers the option of personalisation to buy the shirt with your name and number, or with that of your favourite Canalla player.
Regarding sponsors, the main one is the betting site "City Center online" located in the central front area, while secondary sponsors include "Acril SRL" at the bottom of the back and "Voss2000" on the left sleeve.